Matt is a highly skilled Head of SEO with a robust background in developing and implementing effective search engine optimisation strategies that drive organic growth and improve online visibility. With expertise in keyword research, on-page and off-page optimisation, and performance analytics, Matt excels in enhancing website rankings across major search engines. He is adept at leading SEO campaigns, managing technical SEO projects, and collaborating with cross-functional teams to ensure alignment with broader marketing goals. Known for staying ahead of industry trends and algorithm updates, Matt is dedicated to delivering sustainable SEO results that contribute to the overall success of the organisation.