There is no denying the importance of having a website, especially as a growing business, but this isn’t usually something you can handle yourself. There’s a lot that goes into building a functional and responsive website, which is why most businesses enlist the help of a website design agency. A website design agency, such as Profici, has website designers and website developers who know how to create an online platform that is worth paying attention to.
What Do Website Designers and Developers Do?
A lot of people use the terms ‘website designer’ and ‘website developer’ interchangeably, but they are actually two very different roles. A website designer is the person who is responsible for designing the graphics, layout and visual appearance of a website. Whereas, a website developer focuses on building and maintaining the structure of a website. By working together, a designer and developer have the skills needed to create impressive websites.
Consider What You Need in a Website
There are a lot of website design agencies out there, and many specialise in a certain type of website. This is why you should always consider what you need in a website before choosing who to work with. Think about whether you are looking to drive traffic or generate leads, whether you need a brochure style website and if you need to handle online bookings. If you need an ecommerce website, this is also something to think about. What you need in a website will hugely influence the cost and the kind of return on investment that’s required.
Budget
Before you begin your search for a website design agency, establish a budget. It’s very easy to get carried away by throwing a lot of money into your digital marketing efforts, but it’s important to not leave yourself short of cash in other areas of your business. However, cheap websites won’t necessarily be delivered quickly and to the standard that you are expecting. So, it’s often worthwhile to invest more. It’s important to find the balance between budgeting for a high quality and professional website, whilst also being realistic about what you can afford.
Review Case Studies and Testimonials
In order to get a better idea of a website design agency’s capabilities and experience, take a look at their testimonials and case studies. This will give you a good insight into the quality of the work being delivered and the type of clients they have previously worked with. For example, you can take a look at some of our past websites and see what the Profici team are capable of.
Speak to Our Team
At Profici, we offer a whole host of professional website design and digital marketing services. Regardless of who you are and what you do, you can count on our talented team to handle things. To find out more about our website design agency, get in touch with Profici on 0151 319 8550 or via our online contact page.
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