David is a commercially focused CFO with deep experience across media, entertainment, and fast-growth businesses. He has held senior finance roles at Sky, National Geographic, Top Up TV, and Made Television, supporting major bids such as the groundbreaking initial Sky Premier League contract. With a career spanning both corporates and start-ups, David has led restructurings, raised growth finance, and partnered with management to improve profitability. Today, he provides fractional CFO support to ambitious companies, helping them sharpen financial strategy, secure funding, and scale with confidence.